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Unlock Your Brand's
Full Potential

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Bootcamp

In this uber competitive market, a robust foundation in consumer insights, a distinct brand positioning, and compelling storytelling are the most fundamental drivers of success. Brands without them struggle to make any significant progress, inching along without making any real breakthroughs.

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Join us for a transformative, week-long bootcamp and  our CPG brand strategy experts will use our proprietary Clarity Catalyst Framework to strengthen every part of your value proposition. You'll learn thru hands-on workshops, guided independent activities, one-on-one and group coaching calls, always-on Slack channel, and post-bootcamp implementation support.  Nothing but the best for you and your brand. 
 

Walk away with the confidence you need to take your brand to the next level of growth!

CPG Brands 

food, beverage, beauty, personal care, household products, and pet goods

Brands Under $500,000 in

Annual Revenue

Brands with Big Potential for Growth to the Next Level

Brands That Need to Articulate a Stronger Value Proposition

This bootcamp is designed specifically for:

What to Expect

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Fully Developed Brand Fundamentals: Never stumble again in describing what your brand offers, why it exists, and why consumers will be motivated to pick it up, with a brand narrative that includes purpose, mission, positioning, values, and identity.

 

Learn to Find and Leverage Insights and Market Knowledge: Guided, hands-on activities designed to teach you how to uncover powerful insights thru consumer, in-market, and desk research. 

Critically Evaluate and Strengthen Your Proposition: With the support of our expert team and your peers, evaluate your entire offering to lock in your competitive advantage and right to win.

 

Use Storytelling to Create a Compelling Brand Message: Bring all the pieces of your brand together in a powerful presentation that is the basis for communication strategy, investment pitch decks, competitions, onboarding teams, partners and vendors, and much more.

Build and Learn from a Peer Network: Meet new founders equally motivated to build a successful business and gain invaluable insights from these fellow founders.

Why Attend?

 

Empower Yourself to Propel Your Brand: Imagine the power of speaking confidently about your brand in a clear, compelling narrative

 

Gain Strategic Clarity: Stop questioning if you’re making the right decisions for your brand. This bootcamp will help you find the answers you need to make the right moves.

 

Expert Guidance: The toughest part of entrepreneurship is making tough choices all alone - industry experts and seasoned entrepreneurs will guide you towards the right decisions with confidence

 

Community and Connections: The founder life is lonely! Forge connections with like-minded peers, collaborate and support each other well beyond the bootcamp

 

Be Ready for What’s Next: With this brand work complete, you will be feeling ready to enter competitions, apply to accelerators, speak to retailers, and pitch to investors.

Our team has over 40 years of collective CPG experience.

Meet The Team

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Kathy Guzmán Galloway
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Head Wizard & CEO
The Clarity Wizard

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Shambreka Ward

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Program Manager
The Clarity Wizard

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Niti Patel 

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Brand Strategist & CEO 
Unleashed Positioning

Plus, we’ve invited some of our friends to join us - a number of guests across areas of CPG expertise!

Who We Are?

 

At The Clarity Wizard, we’re on a mission to help others accomplish their greatest goals by seeing things more clearly. Our proprietary framework for developing brand fundamentals has been developed, tested and strengthened over the past 10+ years and is proven to accelerate your brand growth.

When & Where

DAY 1 - Thursday 9:30AM - 4:30PM

DAY 2 - Friday 9:30AM - 4:30PM

DAY 3 - Saturday in field research

DAY 4 - 6 - guided, independent work and coaching calls

DAY 7   9:30AM - 4:30PM

Post Bootcamp: Six weeks of group coaching and Slack support for implementation

 

Location: Virtual

 

Details on the schedule will be provided, ensuring you know what to expect each day of this transformative journey.

Elevate

Your Brand

With us

Join the
Program

Don’t let this chance slip by.

 

Join us and transform your brand’s trajectory.

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